Google Penalty World
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Google Penalty World
Google penalizations algorithms: From Google Panda, to Penguin, news, tools and resources
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Matt Cutts Announces Google Penguin 2.0 Algo Update: Check Your Stats

Matt Cutts Announces Google Penguin 2.0 Algo Update: Check Your Stats | Google Penalty World | Scoop.it
Robin Good's insight:



Matt Cutts has officially announced on his blog the release of Penguin 2.0 algo update.


Barry Schwartz reports on Search Engine Land: "Webmasters and SEOs: expect major changes to the search results. Matt specifically said that 2.3% of English queries will be noticeably impacted by this update.


Cutts later posted some more details about this roll out on his blog.


He explained that the launch is now complete, including for non-English languages, and that “the scope of Penguin varies by language, e.g. languages with more webspam will see more impact.


Adam Morgan on Search Engine Journal: "This update will be more intensive than version 1 of Penguin and is specifically targeting black hat spam.


Spammers and black hat SEOs should be worried. If you’ve been focusing on quality content, the user, and haven’t participated in black hat techniques, you ‘need not fear’. :)"



To check if you have been affected try one of these two tools:


a) PanguinTool


b) AlgoSleuth




Original announcement by Matt Cutts: http://www.mattcutts.com/blog/penguin-2-0-rolled-out-today/





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James Johnston's curator insight, May 26, 2013 9:11 AM

Have you checked yours?

Jean-Louis Francois's curator insight, June 4, 2013 2:32 AM

To check if you have been affected try one of these two tools:

 

a) PanguinTool (very good)

 

b) AlgoSleuth

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New Google Penalty Coming For Those Over-Optimized SEO Sites

New Google Penalty Coming For Those Over-Optimized SEO Sites | Google Penalty World | Scoop.it

From the original article: "Google has been working on a new penalty that targets site’s that overly optimize for search engines for the past few months.


Matt Cutts said the new over optimization penalty will be introduced into the search results in the upcoming month or next few weeks.


The purpose is to “level the playing field,” Cutts said. To give sites that have great content a better shot at ranking above sites that have content that is not as great but do a better job with SEO."


Check also out this video from Matt Cutts, dating back to 2009, and illustrating how much Google's take on this issue has profoundly changed, if not reversed altogether. http://www.youtube.com/watch?v=Bz0KQNPDUoc


Must listen-to. 8/10


Here is a full text trasncription (and the audio recording) of what Matt Cutts has exactly said: http://selnd.com/FTwher 

Check also: http://www.seroundtable.com/google-over-seo-update-14887.html  


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Penalties Vs. Algorithm Changes: Matt Cutts Replies at SMX

Penalties Vs. Algorithm Changes: Matt Cutts Replies at SMX | Google Penalty World | Scoop.it

Search Engine Land reports from SMX Advanced in Seattle: "Is it a penalty? Or is it just a change to Google’s algorithm?


That’s been one of the hot topics in search marketing in recent months thanks to the Panda and Penguin updates, and it was one of the topics of discussion tonight at our SMX Advanced conference in Seattle.


During the annual “You & A with Matt Cutts” keynote session, Google’s web spam chief told Search Engine Land Editor-In-Chief Danny Sullivan that Google’s definition of a “penalty” is when manual action is taken against a site — and that Google doesn’t use the term “penalty” as much as they say “manual action.”


Cutts went on to say that neither Panda nor Penguin are penalties; they’re both algorithm updates.


He also mentioned — and this will be good news to many search marketers — that Google is considering offering a tool that allows web masters to disavow certain links, but that may be months away if it happens.


...


Other topics included why some spam reports aren’t acted on, whether Google+ and +1 votes are a strong SEO signal right now and much more."


Read the full report blog with all of the Q&A here:

http://searchengineland.com/live-blog-you-a-with-matt-cutts-at-smx-advanced-123513 


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