Google Penalty World
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Google Penalty World
Google penalizations algorithms: From Google Panda, to Penguin, news, tools and resources
Curated by Robin Good
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The Google Algorithm Changes Weather Report by MozCast

The Google Algorithm Changes Weather Report by MozCast | Google Penalty World | Scoop.it
MozCast is a weather report showing turbulence in the Google algorithm over the previous day. The hotter and stormier the weather, the more Google's rankings changed.
Robin Good's insight:



Mozcast is a free data reporting service which allows you to see general trends and symptoms indicating whether Google is making significant changes to its search ranking algorithms.


MozCast has been designed to help you keep track of the day-to-day changes in the Google algorithm by tracking a hand-picked set of 1,000 keywords and by grabbing the top 10 Google organic results.


These are compared with the previous day's top 10 (for any given keyword), to produce something that looks like a temperature (in °F). An average day is about 70°F.


Free to consult.




Try it out now: http://mozcast.com/


Learn more about how it works: http://mozcast.com/about




(Thanks to Donnie Strompf for kindly suggesting it)


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valeriecharron's curator insight, July 6, 2013 3:01 AM

Pinguin 3.0 impacts

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Penalties Vs. Algorithm Changes: Matt Cutts Replies at SMX

Penalties Vs. Algorithm Changes: Matt Cutts Replies at SMX | Google Penalty World | Scoop.it

Search Engine Land reports from SMX Advanced in Seattle: "Is it a penalty? Or is it just a change to Google’s algorithm?


That’s been one of the hot topics in search marketing in recent months thanks to the Panda and Penguin updates, and it was one of the topics of discussion tonight at our SMX Advanced conference in Seattle.


During the annual “You & A with Matt Cutts” keynote session, Google’s web spam chief told Search Engine Land Editor-In-Chief Danny Sullivan that Google’s definition of a “penalty” is when manual action is taken against a site — and that Google doesn’t use the term “penalty” as much as they say “manual action.”


Cutts went on to say that neither Panda nor Penguin are penalties; they’re both algorithm updates.


He also mentioned — and this will be good news to many search marketers — that Google is considering offering a tool that allows web masters to disavow certain links, but that may be months away if it happens.


...


Other topics included why some spam reports aren’t acted on, whether Google+ and +1 votes are a strong SEO signal right now and much more."


Read the full report blog with all of the Q&A here:

http://searchengineland.com/live-blog-you-a-with-matt-cutts-at-smx-advanced-123513 


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